CULTURELINES SANS FRONTIÈRES
TAF FOUNDATION, ATHENS, GREECE
We, as evolved human beings, developed a universal human capacity to classify experiences; encoding and communicating them through motifs/symbols.
Symbols of different cultures spread easily from one group of people to another whilst altering their initial meaning.
The Meandros (a decorative border constructed from a continuous line, shaped into a repeated motif) is a common pattern that has appeared throughout a variety of civilizations such as the Roman Empire, ancient Greece and ancient China.
The brand identity of Golden Dawn has been adapted so that the laurel leaves of Empire surrounding the meandros are inside its path, this in turn provides a foothold for the paint that blocked the stencil and symbol; leaving random meaningless marks.
photos by Ioli Karyka